Pete and Jay are heading to San Jose tomorrow afternoon for the Where 2.0 conference. For those who are not familiar with the conference here is a small blurb, compliments of Where 2.0′s website.

Now in its fifth year, the Where 2.0 Conference is where the grassroots and leading edge developers building location aware technology intersect with the businesses and entrepreneurs seeking out location apps, platforms, and hardware to gain a competitive edge. In the O’Reilly conference tradition, Where 2.0 presents leading trends rather than chasing them.

At Where 2.0, you’ll find source mapping tools, reality mining, open standards for data and location web services, and sensors for obtaining location data. We’ll learn how the established geo industry is reacting to the first businesses making money from their grassroots geospatial projects. There’s no better place to meet the people behind the mash-ups, the people behind the platforms, and the people looking ahead to the future of geospatial. Join us at Where 2.0 to debate and discuss what’s viable now, and what’s lurking just below the radar.

Sounds like it’s right up our ally, right? Hence, sending Pete and Jay to the event to talk with industry leaders about the latest and upcoming trends. I can’t wait to hear all the great stuff they come back with. Jay said he would keep us up to date via Twitter. So be on the lookout for some Where 2.0 tweets.

If you happen to be heading to the event and want a free trapster tee find Pete and /or Jay and say “swag me” (while supplies last).